San Juan County Board of REALTORS Strategic Plan
It is the mission of the San Juan County Board of Realtors® to:
Goal 1: Improve our committees and leadership by promoting a spirit of volunteerism.
Strategy A: Budget for and conduct an annual leadership training retreat.
Strategy B: Encourage leadership to attend State and National meetings and require funded leaders to report back to the members.
Goal 2: Enhance communication with the members.
Strategy A: Maintain technology that will continue effective communication with our members.
Strategy B: Use headlines on the FLEX system to announce key issues and include links to more information posted on the Association/Board’s website.
Strategy C: Solicit contributing articles for the newsletter and consider inviting professionals to publish valuable information of interest to the members.
Strategy D: Maintain the SJCBR website with key links to the valuable information our members use every day.
Strategy E: Educate the qualifying brokers regarding emerging issues and encourage them to discuss the new information with their associate brokers.
Goal 3: Improve Board of Directors communication with the members.
Strategy A: Remind all members that meetings of the Board of Directors are open to the general membership.
Strategy B: Before each meeting of the Board of Directors, publish the agenda on the MLS Intranet.
Goal 4: Promote Continuing Education & Professional Development.
Strategy A: Provide Code of Ethics education and opportunities yearly.
Strategy B: Will serve our members by promoting and sponsoring continuing education classes, will actively pursue to sponsor at least four live classes each year.
Goal 5: Increase participation on Association/Board committees.
Strategy A: Review our standing committees and create “Task Forces” as needed.
Strategy B: Announce member achievements for recognition in the Board newsletter.
Strategy C: Provide news releases to the local newspaper to recognize members who achieve significant milestones.
Goal 6: Advocacy Goals.
Strategy A: Continue RPAC Contributions on the annual dues billing.
Strategy B: Encourage member participation in RPAC Contributions.
Strategy C: Encourage member advocacy for NAR & RANM Calls to Action by educating new members about the benefits of participation at the new member orientation.
Strategy D: Support member advocacy for NAR & RANM Calls to Action by providing the Board President with talking points to promote “Calls to Action” participation at all REALTOR member functions.
Goal 7: Consumer Outreach
Strategy A: Continue to provide MLS Statistics on the Board’s website for the public and the media.
Strategy B: Continue to provide the “Property Management Contact List” for the public and the REALTORS® on the board website.
Strategy C: Provide News Releases on REALTOR® Community involvement and community service events.
Strategy D: Investigate the possibility of hosting a “Chamber of Commerce Business After Hours” event.